Vezzo was awarded his chain to seal the deal during Chris Brown and Lil Baby’s One of Them Ones tour stop in Canada. “Quality Control is really making [hood] dreams come true,” Vezzo says.
Amidst a sea of ear-piercing screams, Quality Control co-founder and CEO Pierre “P” Thomas christened the Detroit cult-favorite rapper with a diamond-encrusted “QC” chain, in celebration of the deal.
Just four years ago, Vezzo — born Chivez Smith — sat in solitary confinement for three months, the only voice around him in his own head, dreaming up the possibilities to come upon his release.
The Atlanta-rooted label also recently grabbed another Detroit artist, up-and-comer Baby Money in January, a testament to the label’s continued investment in Detroit.
“New Orleans had a wave, so did Atlanta and Memphis — Detroit has got something going on and I want to be involved in it,” Thomas says. “They’re a city that will have a big mark on this game. They just need more exposure and infrastructure.”